Хураангуй:
Nowadays, everyone pays attention to their own skin, beauty, and
appearance. In today's fast-paced world, cosmetics are evolving day by day. This thesis aims
to find out the factors that influence the purchase of cosmetics. Cosmetic packaging, prices,
fragrances, and brands all influence the purchase of a product. The thesis will provide
information to cosmetic companies, which will help them feel better about their customers
and improve their products.